Join Today
Join Today
Member Library

In this learning experience, learners will be challenged to make a Public Service Announcement based on their interests. The course includes a student-facing mini-series of videos led by Michael Morris as well as curricular activities and a classroom presentation available for download. The curriculum will serve as a powerful way to bring industry professionals and world-class storytelling standards into your classroom.

More About the Curriculum

This learning experience will be useful for teachers who are teaching any of the following:


This learning experience will be useful for teachers who are teaching any of the following:

Grade levels 7-8 and 9-12

  • ELA and Theatre

TIME COMMITMENT
3-4 hours, divided into five lessons. This could all be done at once or spread over multiple days, depending on your unique schedule.

  • Lesson 1 What makes a great PSA? - approx. 45 min
  • Lesson 2 Scripting and Storyboarding - approx. 45 min
  • Lesson 3 Creating a Visual Story - approx. 45 min
  • Lesson 4 Framing Your Story - approx. 45 min
  • Lesson 5 Polishing Your PSA in Post Production - approx. 45 min
  • (Optional) Extension
    • Extension 1 Creating a Mock Campaign - approx. 60 min
    • Extension 2 Cross-disciplinary Project
    • Extension 3 Related Courses

ASSESSMENT RESOURCES
Formative and/or summative rubrics are provided in the downloads section, but they may be edited to incorporate specific standards, instructions, or additional requirements as needed to teach your subject area. Teachers are encouraged to use this lesson as a tool for creative literacy to teach their classroom standards

Curriculum

Standards Addressed

Grades 7-8 ELA:

  • Argument Writing
  • Informative Texts
  • Narrative Writing
  • Clear Writing
  • Writing Development
  • Technology Use
  • Logical Presentations

Grades 9-12 ELA:

  • Argument Analysis
  • Complex Texts
  • Narrative Techniques
  • Writing Refinement
  • Collaborative Discussions
  • Clear Presentations
  • Digital Media Strategy

Grades 9-12 Theatre/Film and Dramatic Writing:

  • Film Work Design
  • Acting and Directing
  • Film Critique
  • Film and Life Connection
  • Acting in Environments
  • Dramatic Writing
  • Script Development
  • Industry Connections

Introduction

Course Overview
About Your Instructor

Lessons

Lesson 1 What makes a great PSA? - approx. 45 min

Lesson 2 Scripting and Storyboarding - approx. 45 min

Lesson 3 Creating a Visual Story - approx. 45 min

Lesson 4 Framing Your Story - approx. 45 min

Lesson 5 Polishing Your PSA in Post Production - approx. 45 min

Classroom Presentation

Survey

Course survey and wrap-up

 

About Your Instructor 

Michael Morris is a director and producer. He is also the founder of Visual Tellers Foundation, a non-profit that teaches children the arts. He became familiar with the art of filmmaking at the age of 11, when his father gave him a camera. He began to take filmmaking seriously when he participated in a video production class in High School where he learned about the art of visual storytelling. After High School, he moved to California to learn how to make movies. Now he teaches children the art of storytelling.